According to DAZN, the beta launch will allow them to better gauge how their fanbase would like to interact with sports gambling, enabling the company to guide the development of the brand before its international release. In addition, the company has said that DAZN Bet will later incorporate NFTs, merchandise, and ticket sale opportunities.
“Today’s launch is only stage one. We are on a mission to create a richer product that is integrated into DAZN’s sports streaming service, where possible, providing sports fans with something much more immersive and interactive than what is currently available,” said Mark Kemp, CEO, DAZN Bet.
Image Credit: DAZN
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